Sales strategy

You book the hotel on the photos and the rate, and you have just chosen which courses your group can play and what time they get up. The four Madrids of golf, the two and a half hours of coach nobody puts in the itinerary, and five questions to ask before you hold anything.

Your costing sheet measures margin. It has no column for handling time. The one minute calculation that explains why selling more golf pays you less, and the seven questions that cut a group from twenty hours to under eight.

… Leer más »How to Sell Golf Holidays (Even If You’re Not a Golfer): Tools, Tips and Destinations That Actually Work